B2B Internet Marketing Services from Todd Miechiels

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Services
   Evaluation/Audit
   Search Engine Marketing
   Salesforce - Google AdWords
   Landing Page Optimization
   Website Visitor Conversion
   Online PR
   Content Development
   Website Analytics

About

Experience

B2B Internet Marketing Services

"Everyday I see really smart business people make really dumb internet marketing decisions. Todd is committed to helping good people make good, long-term decisions. I highly recommend his as a trusted resource to anyone looking to fully leverage the internet. Todd is great in that he won't let your own pre-conceptions get in the way of helping you achieve your goals. He pushes his clients to do the things necessary to increase business volume, and his recommendations are based on years of actual experience and measurement."

- Soren Ryherd
Founder, Working Planet

When it comes to Internet marketing, Todd knows that one size doesn't fit all. No one program is going to be right for everyone. People have different goals, needs, budgets, timelines, and philosophies. That’s why Todd takes a holistic approach to Internet marketing.

Todd offers a variety of services each one tailored to your unique situation.

Preliminary Internet Marketing Audits
The logical first step. What are you doing well? What areas do you need the most help with? A preliminary audit will help you uncover your specific needs. These audits can be specific to search marketing or general to your entire web presence.

Search Engine Marketing
When it comes to the art of search engine marketing, Todd knows his stuff. It's his core competency. This includes both search engine optimization, as well as pay-per-click advertising. Services include coaching, retained counsel, planning, execution, and everything in between.

Website Visitor Conversion Consulting
This is the process of planning and testing different tactics to get your site visitors to take the desired action(s) more often. This can be done as a project or as part of a holistic ongoing process.

Landing Page Optimization
The science and art of increasing the conversion rate of a specific webpage, or set of of pages. Improvements here guarantee a greater return on current and future advertising spends.

Website Analytics and Executive Scorecards
Most companies have plenty of data. However, knowing what's important, and what to do with that data is often a weak area. Todd can recommend and implement an analytics and executive scorecard solution that makes sense for your company.

Online PR Programs and Support
Ready to take your PR program to the next level? Todd can help you leverage your current PR strategy and assets to support an integrated online PR program. This includes preparing and repurposing articles and press releases for greater reach and online accessibility.

Content Development
Well-developed business copywriting is essential to every Internet or search marketing program. Whitepapers, website copy, thought leadership articles, podcasts, video, press releases, case studies, and ad copy are just some of the assets Todd's team can develop.

Other Essential Services
Todd has a diverse network of talented freelancers, boutiques, and large agencies in a variety of areas that he'll be happy to introduce you to:

Branding, Positioning, and Overall Marketing Strategy
Primary and Secondary Marketing Research

Website Design and Development

Content Management

Digital/Rich Media Production and Design

Media Buying

Print Design and Production

Email Marketing

Viral and Grassroots Marketing

Affiliate Marketing Programs

Customer Experience Management & Design

Customer Loyalty & Retention

To talk with Todd about your Internet marketing goals or challenges, or to get a referral to someone in his trusted circle, request a free consultation.